Blogging is a great way to make money online if you have something informative to say and share with the world. It might not be the quickest of ways, but if you are patient and consistent with your content, you will definitely get to see the results eventually.
But, before knowing how to make money online through blogging, you need to know what blogging is! To get an idea about that, read on!
What is blogging?
Blogging is nothing but sharing your thoughts with the world through an online platform. It can either be a website or a free blogging platform like WordPress and Blogspot. It started out as just some sort of online journal for people who wanted to put their thoughts out there. But over the years, it has become a lucrative source of income for many.
So, let us know more about how you can make money online through a blog!
- Monetize your blog with Google Adsense
Blog monetization with Google Adsense is one of the most common ways of making money through a blog. For that, first of all, you need to make regular and creative content. Once you start getting enough traffic on your website or blog, you can create an Adsense account by logging on to the Adsense Sign up Page. If you fulfil all the criteria, Google will soon start showing ads on your site. Depending on the number of times people click on those ads, a blogger gets paid. It is done on a cost-per-click basis. Generally, Google displays ads which are related to the kind of content you create. For instance, if you are a fashion blogger, it will show clothes, jewellery and other related ads. In that way, the chances of your audience clicking on those ads get higher.
2. Affiliate Marketing
Affiliate marketing is another way to earn money for bloggers. With affiliate marketing, no ad is displayed as in the case of Google Adsense. Here, the bloggers or the affiliates can choose to promote the products they like or they want to. Suppose, they are promoting the products of a particular company through a link on their blog, the owner will pay them depending on the people brought in because of their promotion. Remember that they will only pay if they see the desirable results. Unless you are doing any good with it, you will not get paid. You can employ various common techniques such as SEO, pay-per-click, social media marketing to promote the products or you can use some unconventional methods as well, as long as they are working!
3.High Social Media Following
Nothing helps you more in your online promotions than having a big social media following. Social Media Influencer is a real profession today. People are actually making a living out of just posting on Instagram alone! So, in order to make money through blogging, you should try and build a high social media following. Once the companies get to see for themselves that you have a lot of people following you on social media, they will be eager to make you promote their products. Then, you can chalk out a deal with them as to how much you will charge per post!
4. Sponsored posts on the blog
There are a lot of bloggers who do not want to show ads to their followers. They feel that too much of ads might end up annoying their audiences. So, they are constantly in the lookout for alternative ways of making money through their blogs. One such way is to promote sponsored content. If you as a blogger have a considerable following online, there are brands who would be interested in making you promote their products. So, you might do some sponsored posts on your blog to gain that extra money. But, make sure to always tell your audiences that it’s a sponsored post as you do not want to mislead them. Also, you can try and use those products first before promoting them, so that you know how good they actually are.
5. Paid reviews
Similar to sponsored posts, paid reviews have also become very popular in the blogging world. For instance, if you are a beauty blogger, a beauty brand might pay you to review their products. For that, you have to establish yourself as a well-known beauty blogger first. Also, it’s not necessary that just because they are paying you, you have to pretend to love all of their products. You can try those for yourself and then agree to review or not review them. Of course, if they are good, you may exaggerate a little to claim that they are great! It is all about making the products attractive to your audiences, only if you believe in them of course!
6. Be a guest writer
As your popularity grows as a blogger, other websites and even newspapers may ask you to contribute as a guest writer once in a while. This would be a good opportunity for you to reach out to audiences outside your followers. You might even gain some new followers. Also, by being a guest writer for other platforms, you will carve a niche for yourself and people will start taking you more seriously for the work you do. All this will help you to become a noted name in your field and eventually, you will start making more money.
7.Your blog can lead to other opportunities
A blog can be the start towards something more significant that is about to come. You can use your blog as a platform to promote your business. Write about your products, so that they reach out to your followers. It will eventually help in the increase in their sales. Also, if you are interested in a particular job that is related to the field you are blogging about, you can show your potential employers the work that you have done with your blog. If that impresses them, you will have higher chances of landing up the job!